Isabelle Charron is an agro-economist. In 2013, she was appointed president of Groupe AGÉCO, which she joined in 2001 when the firm was founded, and became a partner in 2009. She specializes in strategic planning, regional development, market studies, labour and corporate responsibility. She has gained cutting-edge expertise in qualitative approaches based on interviews, the conduct of focus groups and guidance for management. A recognized expert in Québec’s agri-food sector, she has often been called to all four corners of the province to speak at conferences on topics of interest in agri-food. She is a member of the Ordre des agronomes du Québec and sits on the organizing committee of the Perspectives agri-food outlook conference organized by the Centre de référence en agriculture et agroalimentaire du Québec.