– Panel Discussion
The next conquest is the immediate, the “breathability” of our environment, the “good air” of our fellow citizens. From the moment a risk is identifiable, quantifiable or even predictive, a new economy can be born. A notion of potable air will gradually become essential. An opportunity to create added value with new business models taking full advantage of the digital revolution. Cooperation at all territorial levels (between Paris and Montréal, between the Ile-de-France Region and the Province of Québec, between France and Canada) can today accelerate the transformation and implement this infrastructure. Therefore, we must mobilize all stakeholders and engage together in the Battle of Air.