France, country of honour for 2011
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France is delighted to be invited as this year’s country of honour at the AMERICANA Trade Show.
Its participation at the AMERICANA Trade Show and conference as country of honour gives France the opportunity to present and exhibit the skills and expertise of the French companies in the environmental industry, related to sustainable development issues. |
Strongly encouraged by public policies, French companies have been involved for many years in ambitious programs dedicated to the protection of the environment, resources and climate. Their skills cover renewable energy, water and waste treatment, contaminants as well as energy efficiency.
As part of the AMERICANA Trade Show, more than thirty companies will represent the French environmental industry and exhibit at the French Pavilion. This significant presence illustrates a strong cooperation with RÉSEAU environnement and the Quebec’s Ministry of Economic Development, Innovation and Export Trade (MDEIE), regular exchanges between Canadian and French clusters, including the Pollutec Paris Trade Show where Canada was invited as country of honour in December 2009. Indeed, Canada represents a strong attraction for French companies, both for its economic dynamism and for its awareness of sustainable development issues for several years now.
AMERICANA 2011 & France
- A French Pavilion (Booth 1111) of almost 180 sq. m (1.600 sq ft), organised by UBIFRANCE and dedicated to French companies.
- A delegation of more than thirty companies specialized in environmental technologies. These companies will present their skills on the French Pavilion. Furthermore, they want to develop business, industrial and technological partnerships with Canadian and North American actors. Technological meetings will be organised in coordination with the MDEIE as part of the partnership program between France and Quebec. In addition, meetings with companies from Ontario will also allow seizing opportunities for developing collaboration with another important Canadian province.
- A program of conferences organised by the French Environment and Energy Management Agency (ADEME) on topics related to sustainable development issues, such as “Management and treatment of waste: the French example” (March 22) or “Cities emit less CO2: Climate Plans and building energy efficiency” (March 24).
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French companies attending the French Pavilion for Business to Business meetings
Innovative SMEs, engineering offices, or environmental consulting firms: supported by the French government for their development and their investments, French eco-enterprises are successful exporters offering innovative technologies and solutions.|
French companies attending the France Pavilion in the program UBIFRANCE-QUEBEC
The French delegation will also include more than 10 companies participating in the Technological Partnership Program UBIFRANCE / QUEBEC. This delegation of business leaders has for objective to negotiate partnership agreements with companies from Quebec.
These partnerships aim to:
- the creation of a joint enterprise;
- the creation of a subsidiary;
- manufacturing under license;
- technological transfer;
- the exploitation of a process;
- joint development of a product or process.
For more information about this program:
Contact in Montreal:
Mrs. Laurence GRELET- UBIFRANCE and the French Trade Commission in Montreal
Tel: 514 670-4000 / Email:
France policies focusing on the development of environmental technologies
The “Grenelle Environnement”
The French commitment to the environment is largely driven by the regulatory and legislative program called "Grenelle Environnement."
- Launched in 2007, this program has developed its first measures in 2009. It defines objectives and main national orientations to prepare long term environmental and sustainable development decisions.
- Acted in 2010, new laws define concrete measures and their implementation. Objectives of the “Grenelle Environnement” are clear: reduce energy consumption, give priority to environmental protection, fight against greenhouse gas emissions and develop renewable energy.
<br /> « Grenelle Environnement » objectives are:
- Doubling the share of new energies by 2020, with a contribution of more than a third for wind energy.
- Dividing by four CO2 emissions by 2050.
- Reducing by 20% the CO2 French emissions at the European level by 2020.
- Introducing mandatory labeling on building products and renovation emissions to increase air quality. Installation of measuring and reporting on the quality of indoor air in public buildings.
- Increasing building energy efficiency by developing a strict thermal regulation, with the objective of making buildings more energy efficient.
- Reducing by 7% of the production of household waste in the next five years, promoting a decline in incineration volumes and improving recycling rates.
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France supports the development of more than 12,000 eco-enterprises. World leaders to eco-innovative SME, French companies bring their innovations to the service of environmental and energy challenges related to sustainable development issues. In order to support its companies’ dynamism, France has developed clusters.
- A “Cluster” is composed by a group of enterprises, higher education institutions and public or private research organizations of the same geographical area.
- These centres are created to work together to promote economic development projects for innovation. France has 71 clusters, 15 of them are in the environmental technology sector.
More information on clusters: www.competitivite.gouv.fr / Topic « Pôles en action » (in French only)
List of clusters by sector - to come
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Major sectors of the French environmental technologies
<br /> Renewable energies
In 2009, 12.5% of French energy consumption came from renewables. France has set itself the target of at least 20% of renewable energy in its consumption by 2020. According to a survey conducted by the French Environment and Energy Management Agency (ADEME), 97% of French people declare themselves favourable to the development of renewable energies. In this context, the French government concentrates its efforts in solar, hydraulic, wind technologies and biomass.
- The wind energy is a growing sector. France is the 4th European country in installed power (7th worldwide) with 4.521 MW.
- The biomass is the first French renewable source of energy. France is also the first European producer.
- 4th producer of solar energy (thermal and photovoltaic) and 5th European for solar.
- The hydro-electric power is the second source of electric production in France and the first renewable source of energy with a production of 23.500 MW. Before 2020, France wishes to reach 26.000 MW.
Fight against noise
Noise pollution is denounced by a large majority of French people as the first disturbance they have to face in their daily lives. Most of these nuisances come from the trio "road, rail and air transport". Noises difficulties were identified on the French territory and a series of actions have been implemented in order to prevent exposure to noise and preserve quiet areas. Several French companies offer innovative solutions to reduce noise or vibratory pollutions: monitoring noise levels, control of noise impact, expertise…
Protection and Water Treatment
France is one of the leading producers of equipment dedicated to water treatment. It ranks 4th in the international field of water and sanitation. Many companies are active in this sector and propose innovative and effective solutions for treatment of water, leak detection, sanitation… French government approaches seriously the issue of water and places it in the heart of its public policies. Furthermore, the city of Marseille was chosen to organize the 6th World Water Forum in March 2012. For more information on this Summit: www.worldwatercouncil.org
Improved air quality
To improve the quality of air, many regulatory, financial and technical tools were adopted for over 30 years by France, the European Union or by international conventions. Skills and know-how of French actors of the air quality, and a strong international experience, meet those needs. The French sector of the buildings’ energy efficiency is one of the most promising sectors of the environment with 310,000 companies and 1.3 million jobs. It is organised by a diverse industrial base with international group leaders throughout the value chain of energy efficiency in building and enterprises present throughout the country.
Urban planning and building energy efficiency
France presents innovative action plans to rethink urban planning. The objective is not only to improve the quality of life for city inhabitants, but also to reduce emissions of greenhouse gases and to conserve natural resources. French developers have developed such “Eco-districts” where energy consumption is reduced and waste management is optimized.
Waste management, remediation and soil reconstruction
In this context, many French companies work in prevention, storage, incineration, recycling, and recovery of organic waste. Their ecological and innovative solutions give them the possibility to reduce sanitary and environmental nuisances. Also, their expertise and know-how in clean-up and reconstruction of grounds are widely worldwide recognized.
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- French Environment and Energy Management Agency - ADEME
- AFII – Invest in France Agency
- UBIFRANCE and the French Trade Commission
- Le Moniteur du Commerce International (MOCI) - In French only
- Les Pôles de compétitivité - In French only
- Ministère français de l’écologie et du développement durable - In French only
- GREEN PASS program - In French only
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Marc HERNANDEZ Project Manager - Environment UBIFRANCE and the French Trade Commission - French agency for international business development
Tel: (00.33) 1 40 73 30 61 / Email:
Olivier CHAZAL Chargé de Mission Club ADEME International - Promotion of eco-enterprises
Tel: (00.33) 1 47 65 21 54 / Email:
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UBIFRANCE and the French Trade Commission
As part of the Americana Trade Show, UBIFRANCE and the French Trade Commission organizes in collaboration with Réseau Environnement the organization of the French Pavilion and celebrations related to the status of Guest of Honour’s country.
UBIFRANCE, the French agency for international business development, comes under the aegis of France's Ministry for the Economy, Industry & Employment. UBIFRANCE lies at the heart of France's public-sector export support framework. With 64 Trade Commissions in 44 countries, UBIFRANCE offers a comprehensive range of products and services aimed at accompanying French-based companies in their development on export markets.|